Under the delegation of the Ministry of Agriculture and Food Sovereignty, the I-CAD, which manages the National Identification File for Carnivorous Livestock, is organizing the 4th edition of National Identification Week in France. This year, this awareness event takes place from 6 to 12 June and will highlight the importance of identifying dogs and cats as well as the steps to be followed throughout their lives.
National Identification Week from 6 to 12 June 2022
Mandatory, identification must be a reflex for each owner of dog (s) and / or cat (s). A highlight of identification awareness, this national week represents a unique opportunity to mobilize the general public and professionals in the sector.
On the program this year:
A call for projects: This year I-CAD has chosen to provide the funds to 3 animal welfare associations to carry out their initiative by benefiting from financial support of € 5,000.
A cast of ambassadors “What makes my cat and / or my dog unique!” »: 3 dogs and 3 cats are selected as I-CAD ambassadors via a photo competition organized on Facebook and Instagram. Owners are encouraged to share a photo of their animals with #cestMONanimal.
Training for ASVs (Specialized Veterinary Auxiliaries) and veterinarians in order to deepen the topic of identification of dogs and cats. Delivered in digital learning, it will allow participants to become an “identification referent”.
A big competition will also be organized by I-CAD and the event partners for 5 weeks. This quiz will question their local community on various key topics for identification and will give participants access to the raffle, which will nominate 10 winners. There will be many prizes up for grabs!
Partner Support: Each partner performs communication actions with their community: social networking activities, dedicated content, newsletter sending, flyer viewing and distribution … to support the event.
A communication set is made available to municipalities and other rightholders of the national I-CAD file, which is invited to forward the system and raise awareness among their constituents.
A communication device completes this application:
Specific web pages dedicated to identification and its procedures throughout the life of the animal. They allow you to understand the simplicity but also the importance of getting your animal identified and the procedures associated with it.
Dedicated content on social networks. Playful, educational and informative, they will aim to make animal identification questions accessible to all.
Explanatory videos about the identification procedures will be available on Youtube.
From buying space to reaching proprietors and future proprietors. The media buying campaign takes effect from mid-May in light of the summer holiday period and ends at the end of September, a period traditionally conducive to the acquisition of an animal.
I-CAD organizes the national identification week with the support of shareholders – SNVEL (the professional organization representing private veterinarians) and SCC (Société Centrale Canine). This event aims to bring together the French, professionals in the “Livestock” sector, but also associations and municipalities around the challenges of identifying dogs and cats before the summer period, which each year experiences a peak in the number of dropouts.
For 4 years, this meeting provides an opportunity to:
Raise awareness among the general public through training measures and the promotion of actors in the sector;
Mobilize the municipalities affected by the management and location of animals in the city;
Highlight the words of experts and professionals who deal with the traceability of an animal.
I-CAD is responsible for administering the National Identification File for Carnivorous Pets (Cats, Dogs and Ferrets) under the delegation of the Ministry of Agriculture and Food Sovereignty.
I-CAD National File is the largest database, both French and European, dedicated to carnivorous livestock. Free and safe, this file is consulted and updated daily by all actors in the sector dealing with the traceability of a domestic animal in France (veterinarians, breeders, tattooists, town halls, police, gendarmerie, associations and other rights holders, etc.).