influencers in Brussels to present their car trip

After more than two weeks of traveling through several French overseas territories, the eight young participants in the project met in late May to share their experiences and discover the EU. The latest video of their journey has just been released.

End applause for the project’s eight young Instagram influencers #RoadTripEUR. From 4 to 18 May, Afonso, Willem, Sara, Luna, Roxana, Hache, Anatole and Estelle traveled through Guyana, Guadeloupe, Martinique and Saint-Martin for some and Mayotte and Réunion for others to discover the projects that supported by the European Union in these outermost regions. This Wednesday at the end of May, it was in Brussels, in the European capital, that they put an end to their adventure. The company selected in the tender from the overseas ministry to carry out this project, Webedia, published the video from this last day on the ministry’s social network.

Following their arrival in the Place du Luxembourg, in the heart of the European Parliament’s Chamber in Brussels, the film team is staging the reunion of eight young Europeans from five different countries (France, Spain, Belgium, Portugal and Romania). “It’s the end of the adventure. We are tired, but we can not wait to meet the elected representatives and, above all, to restore the European flag.”, says Willem, a 25-year-old Martinican who took the Antilles-Guyana course. Anatole, a 25-year-old Parisian, is having trouble hiding his fatigue. It must be said that the two teams landed the same morning in Paris, and continue with a busy schedule in Belgium.

The two teams of influencers met in front of the European Parliament in Brussels on 18 May.

© Quentin Menu

On their journey – “very intense” agree to say Justine Oriol and François Bardel, the two project managers at Webedia’s organizers of trip – Instagrammere which has 123,000 subscribers linked activities, meetings and discoveries.

We have done a lot of projects focusing on the environment, tourism, social, human. In Saint-Martin, for example, with the passage of Irma [en 2017]we could see how European funds made it possible to rebuild the island.

Willem, 25, content creator

“It looks like Eurovision, doesn’t it?”joker Hache, a Spaniard returning from Mayotte and Réunion, in front of a model representing Members of the European Parliament and their nationality, while Afonso, a 23-year-old Portuguese, amuses himself by counting how many MEPs, representing his country. .


Young people visit the Parliament in Brussels.

© Quentin Menu


One model represents the Members of the European Parliament and their nationality.

© Quentin Menu

In this project, which was built by the Ministry of Overseas Territories and Webedia, the aim was threefold: to highlight the French overseas territories, to promote EU action in its outermost regions and to trust the youth to imagine the future of Europe. The first episode of the web series published by Overseas Ministry was watched by nearly 7,000 people. Subsequent episodes had a harder time getting more than 1,000 views.

The popularity of the project #RoadTripEUR therefore trusted the young influencers themselves. During their travels, the eight Europeans published their journey on their respective social networks. “Every day we had a programexplains Sara, a 22-year-old girl from Reunion who has traveled through the Caribbean and Guyana. We shared it on our network and we highlighted what really mattered. I got feedback [de mes followers] at the destinations we have made. It was great that they could discover a little bit more of the riches that these territories have to offer. “says the one who is already used to showing his birth island on his Instagram account.

After discovering the action of the European Union in the outermost regions for two weeks, it is now time for these young people to report their experiences to the institutions in Brussels. The various elected officials and European officials met that day, wanting to know what they have learned from these escapades. Monika Hencsey, Director of the Agency for Urban and Regional Policy, receives the team from the European Commission. The Bulgarian, who juggles between French and English, dares to ask them the question: “What more can we do for the overseas regions?”. Young people are not there as simple travelers, but as actors in European public life. Their influence is not insignificant, the official told them.

Estelle, the young Belgian in the group, points out that this trip to several destinations was an opportunity to compare the different overseas territories with each other. And therefore to see the differences in development between Mayotte, the youngest French branch, and Réunion for example. “You offer a future to young people”congratulates Afonso, insists on Europe’s unique role for mothers and their children in Guyana.


Monika Hencsey (second from right) and her colleagues in charge of urban and regional policy at the European Commission welcome the eight young influencers.

© Quentin Menu

EU officials, in turn, explain their role in the institutions. Opportunity for them to present the next strategy to strengthen the integration and development of the French, Portuguese and Spanish outermost regions. Members of the European Commission are asking young people what needs to be done for young people in these remote areas of the continent.

The Portuguese Afonso, who plans to settle in one of these European regions in the outermost regions. He then urged officials to find out if the funds that Europe wanted to allocate to various projects would also be available to young people who were not born in an operating room but who settled there. Monika Hencsey then looks questioningly at her colleagues and admits that it is a question they have not thought about. It will be “yes”, they promise, happy that the exchange with these young ambassadors will allow them to adapt their project. “Your question is very important to us”the Bulgarian smiles.

These young people have a lot of ideas, they are innovative, they are interesting (…) They have just visited the outermost regions, so they have seen with their own eyes what effect the aid has, EU support, but also what were these difficulties and strengths of regions.

Monika Hencsey at Overseas The 1st

To conclude this day of discovery of the European institutions, our young people in the Committee of the Regions are discovering the weight and complexity of European technocracy, illustrated by the difficulties that Europe has in entering into dialogue with its citizens and interesting young people. .

“Let’s go !”, shouts Justine Oriol, the project manager, the guardian of the clocks. She takes the troupe to the next meeting place. The young people still have to exchange video conferences with the presidents of the outermost regions, gathered in Martinique for a special summit, before reconstructing the European flag, thanks to the precious stars found under their trip.

One last group photo, and the eight Instagrammers put an end to their overseas and European epic. “I hope that, thanks to us, thanks to the content we have posted, Europe’s action in the overseas territories has been able to be a little more exposed.”Sara ends.

Leave a Comment